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Swiss Watch Gallery presents its signature watch showcase TIME KULTURE

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Swiss Watch Gallery, the premier Malaysian owned regional luxury watch retailer, presenting arguably the most comprehensive collection of the world’s iconic and sought after watch brands under one umbrella unveils TIME KULTURE – Discover Basel, presenting what’s new in timepiece novelties at Gurney Paragon Mall, from 14 July 2015 to 21 July 2015.


Billed as the largest watch showcase in Penang, Time Kulture features a world-class assembly of international Swiss watch made brands which include Ball, Baume & Mercier, Bell & Ross, Frederique Constant, Graham, Maurice Lacroix, Tag Heuer, and Tudor.


Time Kulture’s theme of Discover Basel gives consumers a taste of Basel and provides a showcase of modern-watchmaking at its best. Watches today plays an enhanced role in one’s daily life – it’s not just an instrument of measuring time but an essential accessory to complement one’s lifestyle. Time Kulture, thus provides a platform for individuals to find their perfect timepiece to suit different lifestyles, moods and occasions which cater to men and women alike.


Time Kulture continues to nurture the growing passionate demand for timepieces and serves as an informative platform for those seeking to purchase and know more about buying their first branded timepiece or simply looking to add to their collection. This showcase will feature an exciting and wide selection of watches, which include, iconic, sporty, rugged, classic, edgy, and stylish designs for both men and women alike.


Watch lovers, fans and first time watch buyers will be privy to experience the unveiling of over 800 new novelties from these leading brands.


The versatility of this essential accessory has become a must have in the lives of the discerning consumer. Time Kulture will premiere a salvo of the hottest and top picks from Basel 2015, providing a platform for a seamless interactive showcase where consumers will have first-hand access to many timepieces which will debut here, and enjoy a host of preferential privileges and activities designed specially for this showcase.


At Time Kulture, consumers can also seek professional advice from the Swiss Watch Gallery watch associates who have their pulse on the industry. Swiss Watch Gallery watch specialists attend the yearly SIHH and Basel watch trade fairs and undergo regular brand trainings to ensure they are kept abreast in the industry.

The 6,400 sq ft. exhibition will feature the line-up of leading Swiss brands in an open-plan setting, with each brand having outfitted its own ‘booth’ to stay true to its DNA.




Baume Mercier

1.  First five guests who visit Baume & Mercier booth during the ‘bonus hour’ (Mon – Sun, 12.00pm – 2.00pm and 5.00pm – 7.00pm) will receive a stylish cap from Baume & Mercier.


Maurice Lacroix

1. Guests who visit the Maurice Lacroix booth from 14 July 2015 to 21 July 2015 will receive a lucky draw chance to win a Maurice Lacroix Travel Bag.


During the exhibition period we have tailor-made preferential privileges for this special occasion for acquisitions made during this limited period:

• 0% interest free instalment plan with CIMB, HSBC, Maybank, Public Bank, RHB and UOB card holders

• Receive an exclusive branded gift with every purchase

• Receive a specially designed Swiss Watch Gallery travel adaptor with every purchase RM5,000 and above

• Receive a complimentary sweet treat from TWG Tea and a RM30 Godiva cash voucher with every purchase



TIME KULTURE Spend Campaign


Be the top spender to win a watch. Winners will be announced after the TIME KULTURE Showcase.


*Shortlisted spender chosen will be asked to answer a simple question in order to win the watch